Fashion Relief TV

Fashion Relief TV is live!

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www.fashionrelief.ie

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Refresh your wardrobe with Lorraine’s weekly edit on Fashion Relief TV

Shop sustainably and raise vital funds for Oxfam’s COVID-19 response

TV presenter Lorraine Keane and Oxfam are delighted to partner with Axonista – an interactive video technology firm – which is bringing Fashion Relief online.

After COVID-19 postponed our plans for our Fashion Relief event in Dublin, we started working with Axonista to bring our rails and catwalk to a screen near you with

Fashion Relief TV

A 30-minute programme that also lets you buy your favourite items from the show.

Fashion Relief TV, which kicked off on Friday 12th June, is an always-on platform – allowing you to watch back and shop any time! Every Friday at 7pm, our team will be back on fashionrelief.ie with a new selection of clothes, accessories and shoes.

Just buy what you like and we’ll post them directly to you!

To get 10% off any purchase, add Fashion Relief TV to your calendar!

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Lorraine Keane said:

“It was such a disappointment to have to postpone the rest of our Fashion Relief 2020 events after so much preparation, not to mention the overwhelming amount of designer and premium items we’d been donated.

“So, we are delighted to be partnering with the team at Axonista to bring Fashion Relief online – even though you can’t come to us, we can now bring Fashion Relief straight to you! With Axonista, we’ll be bringing you a fashion programme with a twist! As expected, we’ll be showcasing beautiful pre-loved and brand new pieces from the wardrobes of some of Ireland’s most fashionable women as well as from designers and boutiques all over Ireland, but you’ll also be able to click on the items you love and buy them as the platform works as an online shopping channel too.

“By bagging a bargain from Fashion Relief, you’ll also be shopping more sustainably, helping to divert pre-loved and end of line clothes from landfill, doing your bit for people and planet. What’s not to love?”

Claire McHugh, CEO of Axonista, said:

“We were delighted to bring our interactive video technology to the aid of Fashion Relief. We’ve learned a lot about shoppable video through our work with global brands like QVC and the Home Shopping Network. This campaign is truly remarkable, both for its inherent sustainability and meaningful impact on communities ravaged by climate change, who need our support now more than ever.”

Fashion Relief, Ireland’s biggest fashion fundraiser, gives you the chance to bag a bargain from the wardrobe of your favourite style icon or beloved brand, boutique or designer. The first Fashion Relief event took place in Dublin’s RDS in May 2018 and has since gone nationwide, with shows in Cork and Galway.

All profits support Oxfam’s work in some of the world’s poorest countries, helping people to lift themselves out of poverty and thrive as well as saving lives when disaster strikes.

Fashion Relief is also part of Oxfam’s solution to ‘throwaway fashion’, encouraging people to donate pre-loved items and reduce the amount of clothes that end up in landfill as well as shopping second-hand to give pre-loved clothes a longer life. Fashion Relief works with retailers, supporting them to donate their end of line or excess stock to us instead of sending it to landfill – a more sustainable solution for people and planet!

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“As part of Fashion Relief, I’ve travelled to Ethiopia, Somaliland and more recently Bangladesh to see first-hand how the profits raised help some of the poorest and most at risk people through Oxfam’s work – people made even more vulnerable because of the deadly threat of COVID-19.

“In Cox’s Bazar in Bangladesh, I met families who live alongside almost one million other Rohingya refugees who fled unimaginable violence in Myanmar. Since then, they have faced the double threat of COVID-19 in an overcrowded and woefully inadequate camp where social distancing is impossible alongside monsoon season and the strongest ever recorded cyclone in Bengal Bay.

“When you support Fashion Relief, you’re helping to raise vital funds for people in dire need in Cox’s Bazar and across the world – funds that are needed more now than ever before.”

Lorraine Keane

“As part of Fashion Relief, I’ve travelled to Ethiopia, Somaliland and more recently Bangladesh to see first-hand how the profits raised help some of the poorest and most at risk people through Oxfam’s work – people made even more vulnerable because of the deadly threat of COVID-19.

“In Cox’s Bazar in Bangladesh, I met families who live alongside almost one million other Rohingya refugees who fled unimaginable violence in Myanmar. Since then, they have faced the double threat of COVID-19 in an overcrowded and woefully inadequate camp where social distancing is impossible alongside monsoon season and the strongest ever recorded cyclone in Bengal Bay.

“When you support Fashion Relief, you’re helping to raise vital funds for people in dire need in Cox’s Bazar and across the world – funds that are needed more now than ever before.”

Lorraine Keane

Simply log on every Friday at 7pm to check out our latest picks – and bag yourself a bargain from the comfort of your own home. Happy shopping!

Simply log on every Friday at 7pm to check out our latest picks – and bag yourself a bargain from the comfort of your own home. Happy shopping!